Directorate of the Blood Service appointed

The Board of the Finnish Red Cross has appointed a new Directorate for the Blood Service, effective from 1 November 2026. The Directorate’s term of office is 2027–2029. Three new members will join the Directorate, whilst three existing members will continue in the Directorate.

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Chairperson of the Directorate:

Minttu Viitanen, Managing Director, Public Services and Healthcare, Accenture Finland

Vice-Chair:

Päivi Hurttia (new member), Chief of Public Affairs, Finnish Army
(Päivi Hurttia is also representing the Board of the Finnish Red Cross on the Directorate)

Members:

Otto Kari (new member), PhD (Pharmacy), Innovation Laboratory Manager, University of Helsinki

Juha Kuosmanen (new member), Chief Medical Officer, Major (MED), Finnish Defence Forces

Anna Maksimainen, Vice President, Management Consulting, Nordic Healthcare Group Oy

Tarmo Martikainen, Director of the Wellbeing Services, Counties of Southwest Finland

The Directorate of the Blood Service is responsible, amongst other things, for setting the strategic guidelines of the operations and monitoring the safety and effectiveness of operational activities. The Directorate comprises a Chairperson, Vice-Chairperson and four other members, who together represent a broad expertise in areas related to the Blood Service’s activities. The Secretary General of the Finnish Red Cross has the right to be present and speak at Directorate meetings.

Members of the Directorate serve on a voluntary basis and do not receive any meeting fees.

Last modified: 02.11.2026